SLRsales Chicago is a fashion wholesale agency representing contemporary fashion, active, lifestyle, and accessory brands with a modern, relationship driven approach to sales and growth.

Founded by Melinda Fore, SLRsales was built to help brands grow strategically through thoughtful retail partnerships, elevated positioning, and long term brand development. More than a traditional showroom, the agency operates as a true extension of the brands it represents, combining sales strategy, market insight, and strong industry relationships to create meaningful wholesale growth.

With over 15 years of experience in fashion sales and consulting, Melinda has built trusted relationships across major retailers, specialty boutiques, online platforms, and key accounts nationwide. Her experience spans both emerging and established brands, with a focus on intentional distribution, strong brand alignment, and sustainable growth.

Melinda earned her degree in Retailing and Consumer Sciences from the University of Arizona and later completed marketing studies through the Northwestern University Kellogg School of Management.

SLRsales Chicago is especially passionate about supporting women owned brands and helping founders scale their businesses in a way that feels elevated, strategic, and aligned with their long term vision.